2024 predictions: The year of Generative AI, Phygital Convergence, and Sustainable Tech
As technology continues to evolve at an unparalleled pace, it’s important to stay ahead of the curve and understand the trends that are shaping the future. Here are some of the top technology trends that Corecom expects will make a significant impact in 2024:
Generative AI – Everyday Automation
Generative AI, which refers to artificial intelligence that can create new content, is expected to have a major impact on our lives in 2024. This technology has the potential to automate many everyday tasks, from writing emails and generating reports to creating marketing materials and designing products. You will probably already be using Grammarly to check your written communication, or Narrative BI for identifying trends and patterns if you have a role in data or BI. We can expect to see generative AI being used in a wide range of industries, from healthcare to education to finance.
Phygital Convergence
The physical and digital worlds are becoming increasingly intertwined, and this trend is expected to continue in 2024. We can expect to see more and more products and services that combine the best of both worlds, such as augmented reality (AR) glasses that overlay digital information onto the real world, and virtual reality (VR) experiences that allow us to interact with digital environments as if they were real.
VR and AR can be used to create immersive data visualisations that allow users to explore and understand complex datasets in a more intuitive way. This can be particularly helpful for data scientists and analysts who need to identify trends and patterns in large amounts of data. For example, a data scientist could use VR to visualize a 3D model of a financial market, allowing them to see how different factors are affecting market trends. Or, a business analyst could use AR to overlay sales data onto a map of their city, allowing them to identify areas where they can improve their sales performance.
Sustainable Technology
As the world grapples with climate change, sustainable technology is becoming essential. In 2024, we can expect to see more and more developments in products and services that are designed to reduce our environmental impact. This includes technologies such as renewable energy sources, energy-efficient appliances, and smart grids.
For example, CCS is a process that captures carbon dioxide (CO2) emissions from industrial sources, such as power plants, and stores them underground in geological formations. This can help to reduce the amount of CO2 entering the atmosphere and contributing to climate change. CCS is still a relatively new technology, but it is being developed rapidly and has the potential to play a significant role in reducing greenhouse gas emissions.
Algae-based biofuels have the potential to be a more sustainable alternative to fossil fuels, as they do not produce greenhouse gas emissions.
These are just a few examples of the many brand-new technologies that are being developed to make life more sustainable. As these technologies continue to develop and become more affordable, they will have a significant impact on our ability to address environmental challenges and create a more sustainable future.
Cyber Resilience
Cybersecurity is a top priority for businesses and organisations of all sizes, and this trend is expected to continue in 2024. With the increasing sophistication of cyberattacks, it is more important than ever to have robust cybersecurity measures in place. In 2024, we can expect to see more and more companies investing in cybersecurity training and awareness for their employees.
The rise of Zero Trust Architecture (ZTA) presents a significant opportunity for cybersecurity professionals. As organisations adopt this new approach, they will need skilled individuals to design, implement, and manage ZTA solutions. This creates demand for professionals with expertise in cloud computing, identity and access management (IAM), and network security.
Microsoft enters the fray with Copilot
In addition to these general trends, there are a few specific technologies that are expected to make a big splash in 2024. One of these is Microsoft’s Copilot, a new AI-powered coding assistant that is designed to help developers write better code. Copilot is still in development, but it has the potential to revolutionise the way software is developed; as demonstrated by Richard McIntyre at Corecom’s recent DevBoss event in Leeds!
These are just a few of the many technology trends that are expected to shape the future in 2024. At Corecom we can’t wait to see which trends take off and change the tech recruitment landscape yet again!
Are you on top of 2024 trends? Do you have anything to add to this article or any predictions to make yourself? Give us a shout at marketing@corecomconsulting.co.uk, or reach out to any members of the team, to talk about speaking opportunities at our renowned tech events.
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