Turning Strategy into Revenue: Actionable Insights for Tech Leaders

Are your brilliant strategies gathering dust in presentations? Are your teams building features, but struggling to create tangible value? Many tech leaders face the same frustration: execution feels slow, disconnected, or chaotic. Your team’s ambition demands more than just talk – it requires real traction and meaningful outcomes.

Why Your Strategy Isn’t Delivering

You’re not alone if you’ve seen great ideas get stuck. Senior leaders in our network observe a recurring challenge: strategies fail to translate into value.

Common symptoms include:

• Retention dropping
• Growth not meeting ambition
• Collaboration breaking down
• Low team energy and engagement

These aren’t just productivity issues; they’re clear signals that your strategy isn’t connecting with real-world results. You need a fresh approach.

Your Solution: Clarity, Execution, and Momentum

This exclusive Amsterdam event, “Turning Strategy into Revenue,” is designed specifically for you. We’ll provide the practical advice and real-world insights needed to bridge the gap between high-level objectives and tangible outcomes, fast.

Our lead speaker, Ramona Chihaia, an Executive Coach and Product Strategy expert, will share her proven methods. She’ll illuminate common pitfalls and explain how to cultivate high-performing teams with a value mindset. This event moves beyond abstract theories, diving deep into the foundational formula that transforms vision into reality.

What You’ll Gain: Actionable Insights for Lasting Value

Join us to unlock actionable strategies. You’ll learn how to:

• Breathe life into stalled initiatives and overcome common execution roadblocks.
• Foster a culture where teams deliver meaningful outcomes, not just features.
• Reignite team energy and boost engagement by aligning efforts with clear purpose.
• Implement approaches grounded in clarity, execution, and sustained momentum.

Meet Our Expert Speakers

We’ve brought together a diverse group of industry leaders to share their invaluable perspectives:

• Ramona Chihaia, Director of Product Strategy & Growth: Ramona provides the overarching framework for turning strategy into revenue, drawing from extensive experience in bridging the strategy-execution gap.
• Milo Maneo, VP of Engineering, Decathlon: Get crucial insights from Milo into strategy creation and its practical translation within a large-scale engineering environment.
• Claudia Vicol, Head of Engineering, Decathlon: Understand from Claudia the execution perspective directly, learning how strategic objectives are driven through engineering teams to deliver real-world impact.
• Melanie Gorka, Strategic Design Director, IKEA: Discover the advantages of Melanie’s people-first leadership style, cultivating healthy, high-performing cultures where design teams can truly thrive.

Who Should Attend?

“Turning Strategy into Revenue” is for tech leaders who are ready to move beyond aspirational goals. If you want to build the capabilities to deliver lasting value and achieve your objectives without your team running out of steam, this event is for you.

Walk away with immediate, applicable insights. You’ll be empowered to support your team, drive momentum, and ensure your strategy consistently translates into sustained success.

Date:

Thursday 18th September 2025

Time:

5.30 – 8:30pm CET

Location: 

The Social Hub, Wibautstraat 129, 1091 GL Amsterdam, Netherlands

A complimentary buffet and refreshments will be available, and small group discussions using questions submitted by attendees will close the event.

If traveling by car:

You can park at The Social Hub’s private parking lot located behind The Social Hub’s Building for €4.50 per hour €30.00 for 24hrs. The address is The Social Hub Amsterdam City – Vrolikstraat 171.

Underground:

The Social Hub is opposite the Wibautstraat underground station.